Using strategic philanthropy to improve heritage tourist sites on the Gallipoli Peninsula, Turkey: community perceptions of changing quality of life and of the sponsoring organization

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dc.authoridATAY, Lutfi/0000-0003-2598-6227
dc.authoridPolonsky, Michael/0000-0003-2395-1311
dc.authorwosidATAY, Lutfi/HSI-4303-2023
dc.contributor.authorPolonsky, Michael
dc.contributor.authorHall, John
dc.contributor.authorVieceli, Julian
dc.contributor.authorAtay, Lutfi
dc.contributor.authorAkdemir, Ali
dc.contributor.authorMarangoz, Mehmet
dc.date.accessioned2024-06-12T11:15:40Z
dc.date.available2024-06-12T11:15:40Z
dc.date.issued2013
dc.departmentTrakya Üniversitesien_US
dc.description.abstractThis paper examines the Respect for History project on Turkey's Gallipoli Peninsula sponsored by a Turkish oil company, OPET. The project sought to enhance and protect the cultural and historical experiences of tourists visiting Gallipoli, and to bring direct and indirect benefits to local communities through enhancing tourism-related business opportunities and improving community infrastructure. This research investigates the project's impact on residents' perceived social and economic wellbeing, using a quality of life framework, and also ascertains residents' views of the sponsoring firm. The context illustrates key differences between pure philanthropy and strategic philanthropy; the latter defined as doing good by purposefully achieving corporate and civic benefits. The role of strategic philanthropy as a sustainable tourism development tool, and its impact on tourism governance, are considered. Data were collected from 674 residents on the Turkish Gallipoli Peninsula in areas impacted by OPET's investment program. The results, using structural equation modelling (SEM), identify that respondents generally believe that both their economic and social quality of life have improved. This, in turn, has positively influenced respondents' views of the sponsoring organization. The concept of strategic philanthropy appears valuable as a private sector, non-tourism, sustainable tourism development tool in some circumstances.en_US
dc.identifier.doi10.1080/09669582.2012.699061
dc.identifier.endpage395en_US
dc.identifier.issn0966-9582
dc.identifier.issn1747-7646
dc.identifier.issue3en_US
dc.identifier.scopus2-s2.0-84875289141en_US
dc.identifier.scopusqualityQ1en_US
dc.identifier.startpage376en_US
dc.identifier.urihttps://doi.org/10.1080/09669582.2012.699061
dc.identifier.urihttps://hdl.handle.net/20.500.14551/24020
dc.identifier.volume21en_US
dc.identifier.wosWOS:000316116000002en_US
dc.identifier.wosqualityQ1en_US
dc.indekslendigikaynakWeb of Scienceen_US
dc.indekslendigikaynakScopusen_US
dc.language.isoenen_US
dc.publisherRoutledge Journals, Taylor & Francis Ltden_US
dc.relation.ispartofJournal Of Sustainable Tourismen_US
dc.relation.publicationcategoryMakale - Uluslararası Hakemli Dergi - Kurum Öğretim Elemanıen_US
dc.rightsinfo:eu-repo/semantics/closedAccessen_US
dc.subjectStrategic Philanthropyen_US
dc.subjectPerceived Quality Of Lifeen_US
dc.subjectHeritage Tourismen_US
dc.subjectTurkeyen_US
dc.subjectPlace Attachmenten_US
dc.subjectInvolvementen_US
dc.subjectAttitudesen_US
dc.subjectEquityen_US
dc.subjectImpacten_US
dc.subjectModelen_US
dc.subjectCsren_US
dc.titleUsing strategic philanthropy to improve heritage tourist sites on the Gallipoli Peninsula, Turkey: community perceptions of changing quality of life and of the sponsoring organizationen_US
dc.typeArticleen_US

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